‘Lives change like the weather. I hope you remember today is never too late to be brand new.’
Author unknown
The reason why I have decided to create my own brand is to value Corporate Social Responsibility (CSR), treat current and potential readers with honesty, and appreciate greatly anyone and everyone who has ever encountered my business website.
In addition to that, I want to create a consistent brand that will make me and my family proud of who I really am as a writer. Here are just a few basic ideas what I would like my brand to be like.
- Writing high quality content to add value to businesses. Low quality products do not usually make a big difference. They are just a quick fix to solve immediate problems. What I want is to help business organizations to truly change and improve. By making a big difference in how firms are managed, the overall quality of businesses will improve which will lead to increase in quality of life of all people. We will live longer enjoying every day when using amazing products.
- Offering practical solutions for real-life business problems. Businesses face tons of problems every day and decisions need to be made. My mission is to help business managers from around the world to solve their daily business problems, e.g. how to add value to keep customers satisfied, or to how to increase Net Profit. The better we solve problems, the better our businesses will become.
- Focusing on truly important stuff for the firms. I strive to write about the most important things that positively influence firms. The wisdom that I share here has been proven right for managing businesses in different environments. I am not interested in sharing any modern marketing gimmicks, spreading lies, selling snake oil or promoting get-rich-quick schemes. Neither I try to manipulate or be dishonest with my readers. My goal is to do the right things in the right way.
- Providing sustainable long-term benefits over short-term profits. Super Business Manager is a project which I have started in my free time, in addition to my full-time job. My dream is to change the world for better by empowering human beings. I do not really care much about making quick money. For example, I focus on whether businesses improve with my advice, whether my readers are implementing my ideas and solutions, and whether you better manage your personal finance, get out of debt to become financially independent. Honestly, I would love to one day be able to make big money blogging. I could then read and write full-time about business management. But, it is a slow process.
- Continuously improving management to be better than yesterday. I always try to share with my readers what my life had been before I decided to make improvements, my path towards changing what was not good in my life, and how my life looks like now after I changed this and that. The same applies to managing businesses. I try to motivate my readers as much as I can by leading by example, kicking in the butt, or sometimes just being patient.
At Super Business Manager, I not only write about my own financial successes, but also about my financial failures and mistakes. If people give you a chance to change and improve, take it without hesitation.
