There are different stages of Product Life Cycle (PLC). Each stage is likely to have a very different investment, sales revenue, profit and cash flows.
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As all products have a very specific life cycle, Product Life Cycle (PLC) is the typical process that all products go through from birth to death.
The government can reduce inflation via monetary policy, fiscal policy or exchange rate policy. These are the major counter inflation policies.
There are several different pricing strategies that can be used and these are broadly categorized into four different categories.
There are several obvious advantages and disadvantages of E-Commerce. How you would use E-Commerce to support your marketing strategies?
Major types of E-Commerce markets include Business to Business (B2B), Business to Consumer (B2C), Business to Government (B2G) and Consumer to Consumer (C2C).
This article defines inflation. It explains how inflation is measured. Also, it describes the pattern of inflation in the UK in recent years.
There are several different pricing strategies that can be used and these are broadly categorized into four different categories.
This article is about short-run diminishing returns. It defines the concepts of short-run and long-run in Economics and explain the differences.
Traditionally, impact of E-Commerce has been seen in every of the 4Ps in Marketing Mix. How does E-Commerce impact 4Cs of Marketing Mix?
E-Commerce influences marketing departments as every of the 4Ps in Marketing Mix for products of a business has seen the impact of E-Commerce.
Here are situations where the market system can fail from provision of demerit goods and merit goods. Government interventions might be necessary.
This article identifies situations where the market system can fail causing market failure: prices too high, when prices too low, fluctuations in price.
Global Localization Marketing Strategy means that the Marketing Mix is adapted to meet local cultures with different products, prices, promotions and distribution.
Pan-Global Marketing Strategy means that the Marketing Mix is standardized for all customers. The same product is sold across the world.
Consider first whether your firm should enter into foreign markets or not. This decision to market products abroad is a very important one.