Without strategic management, business decision would be made only within each functional department, and without considering external constraints.
Posts published in “GROWING A BUSINESS”
A Strategic Manager is a professional who is responsible for developing and implementing the long-term plans of a business organization.
Strategy is important in business organizations of all sizes ranging from commercial for-profit-only businesses to social not-for-profit business organizations.
This article describes size of firms. It explains why growth of firms is important and identifies basic methods of business growth - external and internal.
The existence of various types of large business organizations is the end result of business growth and evolution of organizations.
Business performance can be measured including revenue, market share, customer satisfaction, employee satisfaction, innovation, and sustainability.
Global Localization Marketing Strategy means that the Marketing Mix is adapted to meet local cultures with different products, prices, promotions and distribution.
Pan-Global Marketing Strategy means that the Marketing Mix is standardized for all customers. The same product is sold across the world.
Consider first whether your firm should enter into foreign markets or not. This decision to market products abroad is a very important one.
Marketing products in overseas markets presents opportunities and threats for international marketing. It is risky but can help to grow the business.
There are differences between domestic marketing and international marketing. International marketing cannot replicate domestic marketing.
In international communication, it is the idea and concept processing that are important. Working with context of where and how information will be used.
When the firm is growing, it is perhaps happening in one of two ways of business growth. Different business functions will face new tasks and challenges.
In this article, you will find major problems of entering new markets abroad. You will also learn possible solutions to those problems with additional comments.
When the market is saturated, competition is too strong or the economy is declining, it might be time to sell products to other countries.