Core products are the heart of a business, while peripheral products are supporting elements that enhance the overall customer experience and revenue potential.
Posts published by “Jerry Grzegorzek”
Hi! I am Jerry. I am the owner and Editor-in-Chief of this website. I am experienced Lecturer and Researcher in Business Management and Economics, Head of Business and Economics, and IB Examiner for DP Business Management at International Baccalaureate (IB). I make business education accessible to everyone in the world by providing high-quality business resources for CEOs, directors, business managers, business owners, investors, entrepreneurs, business journalists, business teachers and business students. Privately, I live with my family in China from where I run a vlog Nie Te Chiny about my family life. MORE »
Brand longevity refers to a brand's ability to maintain its relevance, appeal, and competitive edge over an extended period.
Money illusion is the belief that an increase in wages guarantees life is better for the individual. This ideal, of course, has not considered inflation.
Brand reputation refers to the overall perception that the public has of a company or brand. It is shaped by a variety of factors.
Brand recognition is a strategic asset that drives growth, profitability, and long-term success. It is a key ingredient in building a sustainable business.
By carefully navigating the challenges of industrialization vs. de-industrialization, nations can build resilient and sustainable economies that can thrive in the 21st century.
The decision to list a company on the stock market, or delist a company, is a complex one that requires careful consideration of various factors.
Economics, the study of how societies allocate scarce resources, is a multifaceted field with numerous branches. Let's delve deeper
The optimal balance between privatization vs. nationalization will depend on a country's unique circumstances, development goals, and global economic landscape.
When it comes to economic statistics, when economists and governments calculate economic growth, or economic recession, total national income is just estimate.
Liability refers to the degree to which a business owner is personally responsible for the debts and obligations of their business.
The generic business plan should always be modified to suit specific type of business and the audience for which the plan is written.
The Multiplier Effect theory became a cornerstone of Keynesian economics and has had a significant impact on modern macroeconomic policies.
The Paradox of Thrift is a theory which says saving too much is damaging to the economy because people will consume less and companies will produce and invest less.
While crisis management offers several valuable benefits to a business organization, it also comes with limitations that need careful consideration.
Purse strings means where the funding come from as Social Marketing is often conducted by for-profit social organizations and non-profit social organizations.