Articles: 1,432 · Readers: 748,000 · Views: 2,231,258 Through-The-Line Promotion (TTL) is a marketing strategy that combines both Above-the-Line (ATL) and Below-the-Line (BTL) marketing strategies.
Posts published in “Year: 2023”
Production decisions mainly evolve around preparing input resources to supply output products to meet expected market demand.
What is the Balance of Payments? Describe the main components of the UK balance of payments. What is the Current Account? What is visible trade and invisible trade?
Competitive advantage is a critical concept. It is what allows companies to succeed in competitive markets and generate profits for their shareholders.
Living below your means means spending less money than you earn. It is a financial strategy that can help you achieve your financial goals.
This article is about protectionism. It explains different methods of protectionism and gives arguments for and against protectionism in a country.
The Debt Avalanche Method is a debt repayment strategy where you pay off your debts in order of highest interest rate to lowest interest rate.
In general, corporate strategy is how the business gets from where it is to where it wants to be in the future. It requires making the key decisions.
Happiness is a complex emotion that has been studied and debated by philosophers and scientists. There is no single definition of happiness.
There are many different types of insurance, each designed to protect you from a different type of risk. This article shows the most common types of insurance.
By following these tips, you can develop a healthy relationship with money and achieve goals. Here are some life lessons about money.
This article introduces reasons for international trade and benefits of free trade. It explains the theories of Absolute Advantage and Comparative Advantage.
Here is my childhood story about personal finance. It should shed some light about my background. I come from a small village in the mountains…
Financial planning is process of creating a roadmap to your financial goals - understanding current financial situation, setting goals and reaching them.
This article introduces The Phillips Curve which shows the relationship between unemployment and the rate of change in wages.